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Services marketing: Integrating customer focus across the firm

Zeithaml, Valarie Et.al

Services marketing: Integrating customer focus across the firm - 5 - Delhi Mc Graw Hill 2011 - XXVII, 762p

ISBN: 9780070700994

Subjects--Topical Terms:
Marketing

Dewey Class. No.: 658.804 ZEI

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