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Marketing management planning, implementation and control: global perspective Indian context

Ramaswamy V.S &Namakumari S

Marketing management planning, implementation and control: global perspective Indian context - 3 - New Delhi Macmillan 2002 - XXXV, 748

ISBN: o333937198

Subjects--Topical Terms:
Marketing

Dewey Class. No.: 658.8 RAM

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