Switch :

Heath, Chip.

Switch : how to change things when change is hard / Chip Heath and Dan Heath. - New York : Broadway Books, 2010. - 305 p. ; 22 cm.

Gratis


Includes bibliographical references (p. [267]-292) and index.

Three surprises about change -- Find the bright spots -- Script the critical moves -- Point to the destination -- Find the feeling -- Shrink the change -- Grow your people -- Tweak the environment -- Build habits -- Rally the herd -- Keep the switch going.

9780385528757(pbk.)


Change (Psychology)

303.4 HEA

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