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Principles of marketing /

Kotler, Philip

Principles of marketing / Philip Kotler, Gary Armstrong and Prafulla Agnihotri - Seventeenth edition - Noida Pearson 2019 - xxii, 699 pages, 29 cm.

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Rs.919/-

ISBN: 9789352865611 (pbk.)

Subjects--Topical Terms:
Marketing--Marketing--Management--Europe--Customer relations--Management

Dewey Class. No.: 658.8 KOT

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