New Luxury: defining the aspirational in the age of hype /

New Luxury: defining the aspirational in the age of hype / The New Luxury: defining the aspirational in the age of hype edited by Jian DeLeon for Highsnobiety, Robert Klanten for gestalten - Berlin, Gestalten, 2020 - 319 pages : illustrations (chiefly color), portraits ; 30 cm.

9783899559835 (hbk.)

GBC025213 bnb

019716504 Uk


2000-2099


Luxury goods industry.
Luxuries--Social aspects.
Luxuries--Marketing.
Brand choice.
Clothing trade.
Fashion design--21st century.
Fashion designers--21st century--Case studies.
Trademarks--21st century--Case studies.
Branding (Marketing)--21st century--Case studies.
Consumers' preferences--21st century.
Produits de luxe--Industrie.
Produits de luxe--Aspect social.
Marques de commerce--Choix.
Couturiers (Createurs de mode)--Etudes de cas.
Marques de commerce--Etudes de cas.
Consommateurs--21e siecle.
Trademarks.
Fashion designers.
Fashion design.
Consumers' preferences.
Branding (Marketing)
Clothing trade.
Brand choice.
Luxuries--Marketing.
Luxuries--Social aspects.
Luxury goods industry.
Luxusguterindustrie
Markenartikel
Produktmarketing
Sozialverhalten

338.47 NEW

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