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Handbook of relationship marketing /

Handbook of relationship marketing / edited by Jagdish N. Sheth, Atul Parvatiyar - New Delhi : Sage Publications, 2000. - xvi, 660 p. : ill. ; 21 cm.

ISBN: 9788178291048 (pbk.)

Subjects--Topical Terms:
Relationship marketing--Business

Dewey Class. No.: 658.8 HAN

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