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Analyzing the impact of Television advertising on childrens food preferences:a study of Indian perspective(with special reference to Delhi and NCR)

Agarwal, Noopur and Tripathi, Aditya Prakash

Analyzing the impact of Television advertising on childrens food preferences:a study of Indian perspective(with special reference to Delhi and NCR) 2008 - 2008 - 42-49 V. 38 Issue. 6

Subjects--Topical Terms:
Marketing

Subjects--Index Terms: Advertising;Television;Child;Food products;India;

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