International advertising strategy:standardization or adaptation?
Gaurav, Kunal
International advertising strategy:standardization or adaptation? 2008 - 2008 - 08-13 V. 38 Issue. 7
Marketing
International advertising strategy;Advertising Strategy;Advertising;
International advertising strategy:standardization or adaptation? 2008 - 2008 - 08-13 V. 38 Issue. 7
Marketing
International advertising strategy;Advertising Strategy;Advertising;