Marketing theory and practice: evolving through turbulent times
Thomas, Joffi and Gupta, Rajen K
Marketing theory and practice: evolving through turbulent times J5798 2005 - 2005 - 95-112 V. 6 Issue. 1
Management
Marketing Theory;Technological development;
Marketing theory and practice: evolving through turbulent times J5798 2005 - 2005 - 95-112 V. 6 Issue. 1
Management
Marketing Theory;Technological development;