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Sustaining the value of branded Drugs: a strategic and administrative issue

Bhardwaj, P

Sustaining the value of branded Drugs: a strategic and administrative issue J5117 2004 - 2004 - 95-105 V. 2 Issue. 1

Subjects--Topical Terms:
Management

Subjects--Index Terms: Branded Drugs;Drugs;Pharmaceutical Industry;Health care;

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