Marketing and the structuration of organizational learning
Peters, Linda D et al.
Marketing and the structuration of organizational learning 2009 - 2009 - 341-368 V. 9 Issue. 3
Marketing
Knowledge management;Organisational learning;Service dominant logic;Structuration theory;Value creation;
Marketing and the structuration of organizational learning 2009 - 2009 - 341-368 V. 9 Issue. 3
Marketing
Knowledge management;Organisational learning;Service dominant logic;Structuration theory;Value creation;