Correction processes in consumer choice
Houghton, David C. et al.
Correction processes in consumer choice J6282 1999 - 1999 - 107-112 V. 10 Issue. 2
Marketing
Consumer choice;Compromise effects;Attraction effect;
Correction processes in consumer choice J6282 1999 - 1999 - 107-112 V. 10 Issue. 2
Marketing
Consumer choice;Compromise effects;Attraction effect;