The expressive organisation: linking identity, reputation and the corporate brand
Schulz, Majken; Hatch, M.J; Larsen, M.H
The expressive organisation: linking identity, reputation and the corporate brand - New Delhi Oxford Unversity Press 2000 - xv, 292p.
0-19-829779-3
Public Relations
The expressive organisation: linking identity, reputation and the corporate brand - New Delhi Oxford Unversity Press 2000 - xv, 292p.
0-19-829779-3
Public Relations