Managing Indian brands: marketing concepts and strategies
Kumar, Ramesh S
Managing Indian brands: marketing concepts and strategies - New Delhi Vikas Publishing House Pvt Ltd 2001 - xiv, 487p.
81-259-0937-0
Brand management
Managing Indian brands: marketing concepts and strategies - New Delhi Vikas Publishing House Pvt Ltd 2001 - xiv, 487p.
81-259-0937-0
Brand management