Design in business: strategic innovation through design
Bruce, Margaret; Bessant, John
Design in business: strategic innovation through design - England Pearson Education Ltd., 2002 - xxii, 287p.
0-273-64374-6
Strategic Management
Design in business: strategic innovation through design - England Pearson Education Ltd., 2002 - xxii, 287p.
0-273-64374-6
Strategic Management