Capturing customer equity: moving from products to customers
Bejou, David; Iyer, Gopalakrishnan R. Eds.
Capturing customer equity: moving from products to customers - Best Business Books 2006 - 98
0-7890-3340-2
Customer Relations
Capturing customer equity: moving from products to customers - Best Business Books 2006 - 98
0-7890-3340-2
Customer Relations