Management Information Systems: Managing the Digital Firm /

Laudon, Kenneth C ; Laudon , Jane P

Management Information Systems: Managing the Digital Firm / Jane Laudon and Kenneth C. Laudon - 14th ed. - New Delhi Pearson 2016 - xxx, 688 p. 26 cm ; Pbk.

Management Information Systems, 14e, is designed for readers who want an in-depth view of how business firms nowadays use information technologies and systems to achieve operational excellence, develop new products and services, improve decision making, and achieve competitive advantage. Learners will find here the most up-to-date and comprehensive coverage of information systems used by business firms today.

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