Strategic marketing : a guide for developing sustainable competitive advantage (Record no. 102356)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00357nam a22001337a 4500 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 0761993215 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.802 XAV |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Xavier, M. J |
| 245 ## - TITLE STATEMENT | |
| Title | Strategic marketing : a guide for developing sustainable competitive advantage |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | New Delhi |
| Name of publisher, distributor, etc. | Response Books |
| Date of publication, distribution, etc. | 1999 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 359p. |
| Other physical details | Hard |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Marketing |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Books |
| Withdrawn status | Lost status | Damaged status | Not for loan | Collection code | Home library | Current library | Date acquired | Total Checkouts | Full call number | Barcode | Date last seen | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| GSB Collection | 16/02/2000 | 658.802 XAV | 21432 | 20/02/2015 | 22/06/2019 | Books |