Digital marketing for dummies (Record no. 103201)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00748nam a2200157 4500 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 978-1119235590 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.872 DEI |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Deiss, Ryan; Henneberry, Russ |
| 245 ## - TITLE STATEMENT | |
| Title | Digital marketing for dummies |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | New Jersey |
| Name of publisher, distributor, etc. | John Wiley & Sons |
| Date of publication, distribution, etc. | 2017 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xiv, 334 p. |
| Other physical details | 24 cm; Pbk |
| 500 ## - GENERAL NOTE | |
| General note | Alpha/2440/Rs.1994/- |
| 520 ## - SUMMARY, ETC. | |
| Summary, etc. | <br/>Digital Marketing For Dummies will give you the tools you need to meet business goals like expanding the reach of your brand, acquiring and monetizing customers, and increasing audience engagement with proven digital marketing strategy and tactics. |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Internet marketing |
| -- | Strategic planning |
| -- | Digital media |
| -- | Electronic commerce--Management |
| -- | Web site development |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Books |
| Withdrawn status | Lost status | Damaged status | Not for loan | Collection code | Home library | Current library | Date acquired | Cost, normal purchase price | Total Checkouts | Total Renewals | Full call number | Barcode | Date due | Date last seen | Date last checked out | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| GSB Collection | H.T. Parekh Library | 17/06/2017 | 0.00 | 4 | 658.872 DEI | B2407 | 27/12/2017 | 25/06/2019 | 25/06/2019 | 17/06/2017 | Books |