Marketing manipulation: a consumer's survival manual / (Record no. 113835)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00740cam a2200217 i 4500 |
| 001 - CONTROL NUMBER | |
| control field | 20391215 |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20220412174557.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 180308s2018 njua 000 0 eng |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9789813234703 (hbk.) |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | DLC |
| Language of cataloging | eng |
| Transcribing agency | DLC |
| Description conventions | rda |
| Modifying agency | DLC |
| 082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 381.33 KAM |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Kamins, Michael |
| 245 10 - TITLE STATEMENT | |
| Title | Marketing manipulation: a consumer's survival manual / |
| Statement of responsibility, etc. | Michael Kamins |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | New Jersey |
| Name of publisher, distributor, etc. | World Scientific |
| Date of publication, distribution, etc. | 2019 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | viii, 242 pages |
| Other physical details | illustrations ; |
| Dimensions | 24 cm. |
| 490 0# - SERIES STATEMENT | |
| Series statement | World Scientific-Now Publishers series in business 2251-3442 ; |
| Volume/sequential designation | Volume 14 |
| 500 ## - GENERAL NOTE | |
| General note | Technical Bureau<br/>2/03<br/>$88.00 |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Consumer behavior. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Marketing |
| General subdivision | Psychological aspects. |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| Koha item type | Books |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Collection code | Home library | Current library | Date acquired | Total Checkouts | Total Renewals | Full call number | Barcode | Date due | Date last seen | Date last checked out | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Dewey Decimal Classification | GSB Collection | H.T. Parekh Library | H.T. Parekh Library | 12/04/2022 | 1 | 6 | 381.33 KAM | B3124 | 28/11/2024 | 22/04/2022 | 22/04/2022 | 12/04/2022 | Books |