Media strategies for marketing places in crisis: improving the image of cities, countries and tourist destinations / (Record no. 117970)

MARC details
000 -LEADER
fixed length control field 00687nam a22001937a 4500
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20231219000223.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 231218b |||||||| |||| 00| 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780750684521 (pbk.)
040 ## - CATALOGING SOURCE
Transcribing agency krea
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 338.47910688 AVR
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Avraham, Eli
245 ## - TITLE STATEMENT
Title Media strategies for marketing places in crisis: improving the image of cities, countries and tourist destinations /
Statement of responsibility, etc. Eli Avraham and Eran Ketter
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. London
Name of publisher, distributor, etc. Routledge
Date of publication, distribution, etc. 2016
300 ## - PHYSICAL DESCRIPTION
Extent xiv, 231 p,
Dimensions 26 cm.
500 ## - GENERAL NOTE
General note Atlantic<br/>3013196/07<br/>£ 48.99
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Place marketing
General subdivision Tourism--Marketing
Chronological subdivision Advertising media planning
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Ketter, Eran
Relator term author.
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Koha item type Books
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Collection code Home library Current library Date acquired Total Checkouts Full call number Barcode Date due Date last seen Date last checked out Price effective from Koha item type
    Dewey Decimal Classification     GSB Collection H.T. Parekh Library H.T. Parekh Library 19/12/2023 1 338.47910688 AVR B3791 19/01/2024 20/12/2023 20/12/2023 19/12/2023 Books

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