Brandvantage: A 12-week master plan for brand leadership and beyond / (Record no. 120332)
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000 -LEADER | |
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fixed length control field | 00764nam a22002177a 4500 |
005 - DATE AND TIME OF LATEST TRANSACTION | |
control field | 20240810111943.0 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
fixed length control field | 220223b |||||||| |||| 00| 0 eng d |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
International Standard Book Number | 9780143468561 (pbk.) |
040 ## - CATALOGING SOURCE | |
Transcribing agency | Krea |
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
Classification number | 658.827 BHA |
100 ## - MAIN ENTRY--PERSONAL NAME | |
Personal name | Bhandari, Trupti |
245 ## - TITLE STATEMENT | |
Title | Brandvantage: A 12-week master plan for brand leadership and beyond / |
Statement of responsibility, etc. | Trupti Bhandari and Arvind Bhandari |
246 ## - VARYING FORM OF TITLE | |
Title proper/short title | A 12-week master plan for brand leadership and beyond |
246 ## - VARYING FORM OF TITLE | |
Title proper/short title | Brandvantage |
260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
Place of publication, distribution, etc. | Haryana, |
Name of publisher, distributor, etc. | Ebury Press, |
Date of publication, distribution, etc. | 2024 |
300 ## - PHYSICAL DESCRIPTION | |
Extent | xiv, 253 p. ; |
Dimensions | 20 cm. |
500 ## - GENERAL NOTE | |
General note | Atlantic<br/>3014020/02<br/>Rs.399/- |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name entry element | Management and auxiliary services |
General subdivision | Management |
Chronological subdivision | Of Marketing |
Geographic subdivision | Branding |
700 ## - ADDED ENTRY--PERSONAL NAME | |
Personal name | Bhandari, Arvind |
Relator term | author. |
942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
Source of classification or shelving scheme | Dewey Decimal Classification |
Koha item type | Books |
Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Collection code | Home library | Current library | Date acquired | Total Checkouts | Full call number | Barcode | Date last seen | Price effective from | Koha item type |
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Dewey Decimal Classification | GSB Collection | H.T. Parekh Library | H.T. Parekh Library | 10/08/2024 | 658.827 BHA | B4234 | 10/08/2024 | 10/08/2024 | Books |