Reaching customers through non-conventional channel for high value consumer durables (Record no. 84556)

MARC details
000 -LEADER
fixed length control field 00481nam a2200145Ia 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 100324s9999 xx 000 0 und d
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Khosla, Sanjana
245 ## - TITLE STATEMENT
Title Reaching customers through non-conventional channel for high value consumer durables
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Date of publication, distribution, etc. 2001
Name of publisher, distributor, etc. Institute for Financial Management and Research
Place of publication, distribution, etc. Chennai
300 ## - PHYSICAL DESCRIPTION
Extent 80p.
366 ## - TRADE AVAILABILITY INFORMATION
Detailed date of publication 2001
541 ## - IMMEDIATE SOURCE OF ACQUISITION NOTE
-- Gratis
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Books
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Date acquired Total Checkouts Full call number Barcode Date last seen Price effective from Koha item type
Weeded Out           25/03/2010   658.8096838 KHO 24086 29/04/2013 21/06/2019 Books

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