Break-throughs! (Record no. 87180)

MARC details
000 -LEADER
fixed length control field 01305nam a2200169Ia 4500
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 978-0892562943
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 306.42 NAY
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Nayak, P. Ranaganath; Ketteringham, John M
245 ## - TITLE STATEMENT
Title Break-throughs!
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Date of publication, distribution, etc. 1986
Name of publisher, distributor, etc. Rawson Associates
Place of publication, distribution, etc. New York
300 ## - PHYSICAL DESCRIPTION
Extent ix,371 p.
Other physical details 24 cm ; Hard Bound
500 ## - GENERAL NOTE
General note $16.95
505 ## - FORMATTED CONTENTS NOTE
Formatted contents note Innovators, inventors, and facilitators --<br/>Stalking the breakthrough: we begin our journeys --<br/>JVC and the VCR miracle: "you should be very polite and gentle" --<br/>3M's little yellow note pads: "never mind. I'll do it myself." --<br/>ChemLawn: Dick Duke's lonely battle --<br/>Tagamet: repairing ulcers without surgery --<br/>Walkman: from "dumb product" to the headphone culture --<br/>"Problems! we've got to have problems!" --<br/>The microwave oven: " 'this black magic!" --<br/>Toyota: the supermarket for cars --<br/>A teacher of competitive response --<br/>Nautilus: the unfinished breakthrough --<br/>Dreams deferred --<br/>Federal Express: the knights on the last white horse --<br/>The message for managers.
520 ## - SUMMARY, ETC.
Summary, etc. How the vision and drive of innovators in sixteen companies created commercial breakthroughs that swept the world." "Based on an international study of innovation by Arthur D. Little, In
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element New products
-- Creative ability in business
-- Inventions
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Books
Holdings
Withdrawn status Lost status Damaged status Not for loan Collection code Home library Current library Date acquired Total Checkouts Full call number Barcode Date last seen Price effective from Koha item type
        GSB Collection     25/03/2010   306.42 NAY 26747 29/04/2013 22/06/2019 Books

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