Sales and distribution Management text and cases (Record no. 96795)

MARC details
000 -LEADER
fixed length control field 01627nam a2200169Ia 4500
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780071077965
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.81 HAV
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Havaldar, Krishna K,; Cavale Vasant
245 ## - TITLE STATEMENT
Title Sales and distribution Management text and cases
250 ## - EDITION STATEMENT
Edition statement 2
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Date of publication, distribution, etc. 2011
Name of publisher, distributor, etc. Mc Graw Hill
Place of publication, distribution, etc. Delhi
300 ## - PHYSICAL DESCRIPTION
Other physical details 24 cm ; Pbk
Extent XXXV, 672p
505 ## - FORMATTED CONTENTS NOTE
Formatted contents note Acknowledgements<br/>1. Introduction to Sales and Distribution Management<br/>2. Personal Selling: Preparation and Process<br/>3. Planning, Sales Forecasting and Budgeting<br/>4. Management of Sales Territories and Quotas<br/>5. Organising and Staffing the Sales force<br/>6. Training, Motivating, Compensating, and Leading the Salesforce<br/>7. Controlling the Sales force<br/>8. Distribution Management and the Marketing Mix<br/>9. Marketing Channels<br/>10. Channel Institutions: Retailing<br/>11. Channel Institutions: Wholesaling<br/>12. Designing Channel Systems<br/>13. Channel Management<br/>14. Channel Information Systems<br/>15. Market Logistics and Supply Chain Management<br/>16. International Sales and Distribution Management<br/>17. Sales Promotions<br/>Cases<br/>Index
520 ## - SUMMARY, ETC.
Summary, etc. he primary aim of the book is to provide students of management with a firm foundation for understanding all the main components of sales and distribution management. The book has a practical orientation, as it is written by authors who have worked as practicing managers mostly in sales and distribution and between them have over 60 yrs of industry experience. The book, therefore, is a useful resource to practicing professionals in industry, training and consultancy.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Sales Management
-- Physical distribution of goods
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Books
Holdings
Withdrawn status Lost status Damaged status Not for loan Collection code Home library Current library Date acquired Total Checkouts Full call number Barcode Date last seen Price effective from Koha item type
        GSB Collection     25/03/2010   658.81 HAV 38320 29/04/2013 22/06/2019 Books

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