Sales and distribution Management text and cases (Record no. 96795)
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000 -LEADER | |
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fixed length control field | 01627nam a2200169Ia 4500 |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
International Standard Book Number | 9780071077965 |
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
Classification number | 658.81 HAV |
100 ## - MAIN ENTRY--PERSONAL NAME | |
Personal name | Havaldar, Krishna K,; Cavale Vasant |
245 ## - TITLE STATEMENT | |
Title | Sales and distribution Management text and cases |
250 ## - EDITION STATEMENT | |
Edition statement | 2 |
260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
Date of publication, distribution, etc. | 2011 |
Name of publisher, distributor, etc. | Mc Graw Hill |
Place of publication, distribution, etc. | Delhi |
300 ## - PHYSICAL DESCRIPTION | |
Other physical details | 24 cm ; Pbk |
Extent | XXXV, 672p |
505 ## - FORMATTED CONTENTS NOTE | |
Formatted contents note | Acknowledgements<br/>1. Introduction to Sales and Distribution Management<br/>2. Personal Selling: Preparation and Process<br/>3. Planning, Sales Forecasting and Budgeting<br/>4. Management of Sales Territories and Quotas<br/>5. Organising and Staffing the Sales force<br/>6. Training, Motivating, Compensating, and Leading the Salesforce<br/>7. Controlling the Sales force<br/>8. Distribution Management and the Marketing Mix<br/>9. Marketing Channels<br/>10. Channel Institutions: Retailing<br/>11. Channel Institutions: Wholesaling<br/>12. Designing Channel Systems<br/>13. Channel Management<br/>14. Channel Information Systems<br/>15. Market Logistics and Supply Chain Management<br/>16. International Sales and Distribution Management<br/>17. Sales Promotions<br/>Cases<br/>Index |
520 ## - SUMMARY, ETC. | |
Summary, etc. | he primary aim of the book is to provide students of management with a firm foundation for understanding all the main components of sales and distribution management. The book has a practical orientation, as it is written by authors who have worked as practicing managers mostly in sales and distribution and between them have over 60 yrs of industry experience. The book, therefore, is a useful resource to practicing professionals in industry, training and consultancy. |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name entry element | Sales Management |
-- | Physical distribution of goods |
942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
Koha item type | Books |
Withdrawn status | Lost status | Damaged status | Not for loan | Collection code | Home library | Current library | Date acquired | Total Checkouts | Full call number | Barcode | Date last seen | Price effective from | Koha item type |
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GSB Collection | 25/03/2010 | 658.81 HAV | 38320 | 29/04/2013 | 22/06/2019 | Books |