Getting to like : how to boost your personal and professional brand to expand opportunities, grow your business, and achieve financial success

By:

Goldman, Jeremy; Zagat, Ali

Material type: Text

TextPublication details: New Delhi Macmillan 2017Description: 254p. 23 cm; PbkISBN:

978-9386215086

Subject(s):

Career development Marketing

DDC classification:

650.1 GOL

Summary: "In the last decade alone, the face and nature of the job market has evolved dramatically. It's now a given that personal branding will have a significant impact on your professional opportunities. It's not an exaggeration that your brand and reputation could make--or break--your career. In order to connect with new employers and clients and transform your potential into success, you need to establish your unique digital identity, build strong relationships with your audience(s), and gain visibility for all the right reasons. Getting to Like is a practical, actionable guide to anticipating and staying one step ahead of the curve--and your competition. Each chapter provides specific examples for effective communication and engagement, including: Strategies for both in-person and digital channels. Interviews, case studies, and advice from branding and marketing experts. Specific guidelines for successfully navigating the most essential platforms. It's a crowded, competitive marketplace out there. Getting to Like will help you stand out, make your voice heard, and take those crucial steps toward future-proofing your career"-

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Holdings
Item type	Current library	Collection	Call number	Status	Date due	Barcode
Books	H.T. Parekh Library	GSB Collection	650.1 GOL (Browse shelf(Opens below))	In transit from H.T. Parekh Library to H.T. Parekh Library since 09/08/2024		B2406

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Previous	650.1 ERI Retire retirement: career strategies for the boomer generation	650.1 FIN Questions that work: how to ask questions that will help you succeed in any business situation	650.1 GOD Linchpin: are you indispensable?; how to drive your career and create a remarkable future /	650.1 GOL Getting to like : how to boost your personal and professional brand to expand opportunities, grow your business, and achieve financial success	650.1 HAR Harvard business review on bringing your whole self to work	650.1 HES Life's game so fix the Odds : how to be more persuasive and influential in your personal and business life	650.1 HIL Law of success : in sixteen lessons teaching for the first time in the history of the world… Personal success is built	Next

Alpha/2440/ Rs.399/-

"In the last decade alone, the face and nature of the job market has evolved dramatically. It's now a given that personal branding will have a significant impact on your professional opportunities. It's not an exaggeration that your brand and reputation could make--or break--your career. In order to connect with new employers and clients and transform your potential into success, you need to establish your unique digital identity, build strong relationships with your audience(s), and gain visibility for all the right reasons. Getting to Like is a practical, actionable guide to anticipating and staying one step ahead of the curve--and your competition. Each chapter provides specific examples for effective communication and engagement, including: Strategies for both in-person and digital channels. Interviews, case studies, and advice from branding and marketing experts. Specific guidelines for successfully navigating the most essential platforms. It's a crowded, competitive marketplace out there. Getting to Like will help you stand out, make your voice heard, and take those crucial steps toward future-proofing your career"-

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