Pricing and revenue optimization

By:

Phillips, Robert L

Material type: Text

TextPublication details: California Stanford University Press 2011Description: x, 355p. 26 cm Hard BoundISBN:

9780804746984

Subject(s):

Pricing Revenue management

DDC classification:

658.1554 PHI

Online resources:

Click here to access online

Contents:

1. Background and introduction 2. Introduction to pricing and revenue optimization 3. Basic price optimization 4. Price differentiation 5. Pricing with constrained supply 6. Revenue management 7. Capacity allocation 8. Network management 9. Overbooking 10. Markdown management 11. Customized pricing 12. Pricing and revenue optimization and customer acceptance

Summary: It gives comprehensive introduction to the concepts, theories, and applications of pricing and revenue optimization.

Tags from this library: No tags from this library for this title. Log in to add tags.

Holdings
Item type	Current library	Collection	Call number	Status	Barcode
Books	H.T. Parekh Library	GSB Collection	658.1554 PHI (Browse shelf(Opens below))	Available	B2989
Books	H.T. Parekh Library	GSB Collection	658.1554 PHI (Browse shelf(Opens below))	Available	B2988
Books	H.T. Parekh Library	GSB Collection	658.1554 PHI (Browse shelf(Opens below))	Available	B2937
Books	H.T. Parekh Library	GSB Collection	658.1554 PHI (Browse shelf(Opens below))	Available	B2591

Prof. GRC recommend- BW-1619@08Mar18 $64.95-Rs.3332/-
TB1889/1
$64.95
TB2195/1 & TB2195/2
$65.00

1. Background and introduction
2. Introduction to pricing and revenue optimization
3. Basic price optimization
4. Price differentiation
5. Pricing with constrained supply
6. Revenue management
7. Capacity allocation
8. Network management
9. Overbooking
10. Markdown management
11. Customized pricing
12. Pricing and revenue optimization and customer acceptance

It gives comprehensive introduction to the concepts, theories, and applications of pricing and revenue optimization.

There are no comments on this title.

to post a comment.