Improving performance: sessions 14-17

By: Material type: TextTextPublication details: UK Open University 2003ISBN:
  • 978-0749257199
Subject(s): DDC classification:
  • 658.3 OUP
Contents:
14.Developing marketing relationships 15.Integrated marketing communications 16.Supply chain management 17.Improving operations
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14.Developing marketing relationships
15.Integrated marketing communications
16.Supply chain management
17.Improving operations

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