Content trap: a strategist's guide to digital change / Bharat Anand
Material type: TextPublication details: Haryana Random Business 2016Description: xxxii, 423 pages illustrations ; 24 cmISBN:- 9780143428619 (pbk.)
- The content trap: a strategist's guide to digital change
- 302.230684 ANA
Item type | Current library | Collection | Call number | Status | Date due | Barcode | |
---|---|---|---|---|---|---|---|
Books | H.T. Parekh Library | GSB Collection | 302.230684 ANA (Browse shelf(Opens below)) | Available | B3427 |
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302.20954 THO Negotiating communication rights : case studies from India | 302.2242 RUN How to use power phrases to say what you mean, mean what you say, and get what you want | 302.23 SIN Media culture and communication | 302.230684 ANA Content trap: a strategist's guide to digital change / | 302.230688 ZEI Transmedia marketing: from film and TV to games and digital media / | 302.230954 KOH Indian media business | 302.230954 RAN Indian media in a globalised world |
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