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Strategic brand management / Alexander Chernev

By: Chernev, AlexanderMaterial type: TextTextPublication details: USA Cerebellum Press 2020 Edition: 3rd edDescription: vi, 258 pages : illustrations (some color) ; 24 cmISBN: 9781936572625 (pbk.)Subject(s): Product management | Brand name products | Strategic planning | Brand name products | Product management | Strategic planningDDC classification: 658.827 CHE
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Item type Current library Call number Status Date due Barcode
Books Books H.T. Parekh Library
658.827 CHE (Browse shelf(Opens below)) Checked out 24/09/2023 B3595


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