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Value proposition design: how to create products and services customers want. get started with / Alex Osterwalder, Yves Pigneur, Greg Bernarda, Alan Smith ; designed by Trish Papadakos

By: Contributor(s): Material type: TextTextSeries: Strategyzer seriesPublication details: Hoboken John Wiley & Sons 2014Description: xxv, 290 pages, color illustrations ; 19 x 24 cmISBN:
  • 9781118968055 (pbk.)
Other title:
  • Value proposition design: how to create products and services customers want. get started with
Subject(s): DDC classification:
  • 658.4012 OST
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