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Strategic marketing communications : New Ways to build and integrate communications

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Material type: Text

TextPublication details: 1999 Kogan Page LondonDescription: xii, 300pSubject(s):

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Holdings
Item type	Current library	Collection	Call number	Status	Date due	Barcode
Books	H.T. Parekh Library	GSB Collection	658.802 SMI (Browse shelf(Opens below))	Available		21420

Previous				No cover image available		No cover image available	No cover image available	Next
Previous	658.802 SCH Communicating globally: an integrated marketing approach	658.802 SCH Communicating globally: an integrated marketing approach	658.802 SHA Marketing organisation and information system	658.802 SMI Strategic marketing communications : New Ways to build and integrate communications	658.802 SMI Handbook of marketing communications; an integrated approach	658.802 STE Measuring Purchasing Performance	658.802 STE Marketing channels	Next

5816/10.2.2000

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