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Managing brand equity: capitalizing on the value of a brand name
Material type:
TextPublication details: 2000 Free Press New YorkDescription: xiii, 299pISBN: - 0-02-900101-3
| Item type | Current library | Collection | Call number | Status | Date due | Barcode | |
|---|---|---|---|---|---|---|---|
Books
|
H.T. Parekh Library | GSB Collection | 658.827 AAK (Browse shelf(Opens below)) | Available | 22755 |
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