Direct marketing: concepts & cases
Material type: TextPublication details: 2000 Excel Books New DelhiDescription: xiii, 589pISBN:- 81-7446-198-1
Item type | Current library | Collection | Call number | Status | Date due | Barcode | |
---|---|---|---|---|---|---|---|
Books | H.T. Parekh Library | GSB Collection | 658.804 CHA (Browse shelf(Opens below)) | Available | 22793 |
Browsing H.T. Parekh Library shelves, Collection: GSB Collection Close shelf browser (Hides shelf browser)
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658.804 BHA Services marketing: concepts, planning and implementation | 658.804 BUS Business marketing | 658.804 CAS Case studies in Service marketing | 658.804 CHA Direct marketing: concepts & cases | 658.804 CHE Business marketing (industrial marketing) | 658.804 CLO Services marketing: operation. management and strategy | 658.804 DAF Once a customer always a costomer: how to deliver customer service that creates customer's for life |
017403 dt 04/01/01
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