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e-Marketing: improving marketing effectiveness in a digital world
Material type:
TextPublication details: 2000 Pearson Education Asia Pvt. LtdDescription: xv, 163pISBN: - 81-7808-229-2
| Item type | Current library | Collection | Call number | Status | Date due | Barcode | |
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H.T. Parekh Library | GSB Collection | 658.803 McD (Browse shelf(Opens below)) | Available | 23056 |
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No cover image available | No cover image available | ||
| 658.803 LEE Marketing strategy a life cycle approach | 658.803 MAN E-marketing | 658.803 MAR Marketing strategy case book | 658.803 McD e-Marketing: improving marketing effectiveness in a digital world | 658.803 McD e-Marketing: improving marketing effectiveness in a digital world | 658.803 OUP Marketing | 658.803 REE Electronic Marketing : Integrating Electronic Resources into the marketing process |
530 dt 08/03/2001
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