Consumer behaviour and marketing action

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Material type: Text

TextPublication details: 1998 Thomson Asia Pte Ltd.; SingaporeEdition: 6Description: xviii, 718pISBN:

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Holdings
Item type	Current library	Call number	Status	Date due	Barcode
Books	H.T. Parekh Library	658.8342 ASS (Browse shelf(Opens below))	Weeded Out		23746

Previous	No cover image available					No cover image available		Next
Previous	658.834 UND Why we buy? the science of shopping	658.8342 ABR The observational research handbook: understanding how consumers live with your product	658.8342 ADA Grouped : how small groups of friends are the key to influence on the social web	658.8342 ASS Consumer behaviour and marketing action	658.8342 ASS Consumer behavior : a strategic approach	658.8342 BAB Consumer Behavior Instruction edition	658.8342 BAT Consumer behaviour: text & cases	Next

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