Brand management: perspectives and practices
Material type: TextPublication details: 2002 ICFAI, Institute HyderabadDescription: x, 188pISBN:- 81-7881-071-9
Item type | Current library | Collection | Call number | Status | Date due | Barcode | |
---|---|---|---|---|---|---|---|
Books | H.T. Parekh Library | GSB Collection | 658.827 DAS (Browse shelf(Opens below)) | Available | 25476 |
Browsing H.T. Parekh Library shelves, Collection: GSB Collection Close shelf browser (Hides shelf browser)
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658.827 CHO Successful branding | 658.827 CHO Successful branding | 658.827 CHU Compendium of brand management | 658.827 DAS Brand management: perspectives and practices | 658.827 DAS New age branding: concepts and cases | 658.827 DAS Brand management: perspectives and practices | 658.827 DEA Customer ovsession: how to acquire, retain, and grow customers in the new age of relationship marketing |
letter dated 05/12/2002
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