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Principles of advertising: a global perspective
Material type:
TextPublication details: 2003 Viva Books New DelhiDescription: xvii, 355pISBN: - 81-7649-400-3
| Item type | Current library | Collection | Call number | Status | Date due | Barcode | |
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H.T. Parekh Library | GSB Collection | 659.1 LEE (Browse shelf(Opens below)) | Available | 25661 |
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| 659.1 KLE Advertising procedure | 659.1 KUE Web advertising and marketing | 659.1 LAN Advertising procedure | 659.1 LEE Principles of advertising: a global perspective | 659.1 LEE Principles of advertising | 659.1 LEH Branded entertainment: product placement and brand strategy in the entertainment business | 659.1 LIT Advertising :mass communication in marketing |
2196 dt 26/03/2003
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