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What's in a name? advertising and the concept of brands

By: Material type: TextTextPublication details: 2003 Prentice Hall of India New DelhiEdition: 2Description: display rack xxiii, 308pISBN:
  • 81-203-2447-1
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Holdings
Item type Current library Collection Call number Status Date due Barcode
Books Books H.T. Parekh Library GSB Collection 659.1 JON (Browse shelf(Opens below)) Available 26633

6101 dt 24/12/2003

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