Strategic marketing management

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Material type: Text

TextPublication details: 2004 Houghton Mifflin and Company BostonDescription: XXXIII+863ISBN:

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Holdings
Item type	Current library	Collection	Call number	Status	Date due	Barcode
Books	H.T. Parekh Library	GSB Collection	658.802 VIN (Browse shelf(Opens below))	Available		27387

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Previous	658.802 TAO Marketing the unorganised sector: issues, perspectives and strategies	658.802 VAR Internal marketing: directions for management	658.802 VIE Marketing insights : a by standers comentary	658.802 VIN Strategic marketing management	658.802 VOL Always on: advertising, marketing, and media in n era of consumer control	658.802 WAL Marketing and financial management: new economy - new interfaces	658.802 WAL Marketing strategy : a decesion focused approach	Next

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