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Global brands
Material type:
TextPublication details: 2002 ICFAI, Institute HyderabadDescription: XXVI+173ISBN: - 81-7881-047-6
| Item type | Current library | Collection | Call number | Status | Date due | Barcode | |
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H.T. Parekh Library | GSB Collection | 658.827 GAN (Browse shelf(Opens below)) | Available | 27593 |
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| 658.827 FIN Competing for choice: developing winning brand strategies | 658.827 FRA The science and art of branding | 658.827 FUT Future of branding | 658.827 GAN Global brands | 658.827 GIL Brand warriors: corporate leaders share their winning strategies | 658.827 GLO Global branding and country of origin: creativity and passion / | 658.827 GUP 7 principles of brand management |
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