Strategic brand management: Building, measuring, and managing brand equity
Material type: TextPublication details: 2004 Pearson Education Asia Pvt. LtdEdition: 2Description: xxvi, 788pISBN:- 81-297-0254-1
Item type | Current library | Collection | Call number | Status | Date due | Barcode | |
---|---|---|---|---|---|---|---|
Books | H.T. Parekh Library | GSB Collection | 658.827 KEL (Browse shelf(Opens below)) | Available | 27820 |
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