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Research methodology: concepts and cases

By: Material type: TextTextPublication details: 2011 Vikas New DelhiDescription: xxii, 670 p. 27 cm ; PbkISBN:
  • 978-8125952053
Subject(s): DDC classification:
  • 300.72 CHA
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Research Methodology Concept And Cases is a comprehensive book which provides a stepwise approach to understanding the research process. The book comprises of chapters on research process, data collection, data analysis and reporting search results. In addition, every chapter has numerous business problems related to domains like marketing, human resource, operations and finance. This book is essential for both students and experienced managers.

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