Global brand : gow to creat and develop lasting brand value in the world market

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Material type: Text

TextPublication details: 0 Palgrave Macmillan LondonDescription: xvii, 254 pISBN:

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Holdings
Item type	Current library	Collection	Call number	Status	Date due	Barcode
Books	H.T. Parekh Library	GSB Collection	658.827 HOL (Browse shelf(Opens below))	Available		38403

Previous	No cover image available						No cover image available	Next
Previous	658.827 HAR Harvard Business Review on brand management	658.827 HAR Harvard Business Review on brand management	658.827 HIL Infinite asset :managing brands to build new value	658.827 HOL Global brand : gow to creat and develop lasting brand value in the world market	658.827 HOL How brands become icons: the principles of cultural branding /	658.827 IND Beyond branding:how the new values oftransparency and integrity are changing the world of brands	658.827 INS Case studies in brand management	Next

Bill No: 2008/CRB/0001450; Dt:11/03/2009

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