Advertising campaigns : formulation and tactics

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Material type: Text

TextPublication details: 0 Grid PublishingDescription: xii, 178 PISBN:

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Holdings
Item type	Current library	Collection	Call number	Status	Date due	Barcode
Books	H.T. Parekh Library	GSB Collection	659.1 QUE (Browse shelf(Opens below))	Available		38933

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Previous	659.1 PAR FCB-Ulka brand building advertising : concepts and cases	659.1 PAR Advertising: concepts and cases	659.1 PRA The Practice of advertising	659.1 QUE Advertising campaigns : formulation and tactics	659.1 RIE Positioning: the battle for your mind	659.1 RIE Positioning: the battle for your mind	659.1 RIE Positioning: the battle for your mind	Next

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