Indian media business

By:

Khandekar, Vanita Kohli

Material type: Text

TextPublication details: Response Books London 2010Edition: 3Description: xxvii, 373 p. 23 cm ; PbkISBN:

978-8132102359

Subject(s):

Social Science Mass media--Economic aspects Social Science

DDC classification:

302.230954 KOH

Contents:

Press -- Television -- Film -- Music -- Radio -- Telecommunications -- Internet-- Out of home-- Events

Summary: The revised edition of this best-selling book presents a comprehensive analysis on the current state of the Indian media industry. With revised and updated statistics, Vanita Kohli-Khandekar presents a strong and well-researched guidebook to the difficult yet dynamic terrain of the Indian media business.

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Holdings
Item type	Current library	Collection	Call number	Status	Date due	Barcode
Books	H.T. Parekh Library	GSB Collection	302.230954 KOH (Browse shelf(Opens below))	Available		40279

Rs.495/-

Press --
Television --
Film --
Music --
Radio --
Telecommunications --
Internet--
Out of home--
Events

The revised edition of this best-selling book presents a comprehensive analysis on the current state of the Indian media industry. With revised and updated statistics, Vanita Kohli-Khandekar presents a strong and well-researched guidebook to the difficult yet dynamic terrain of the Indian media business.

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