Consumer Behaviour and Branding: Concepts, readings and cases

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Item type	Current library	Collection	Call number	Status	Date due	Barcode
Books	H.T. Parekh Library	GSB Collection	658.8342 KUM (Browse shelf(Opens below))	Available		40404

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Previous	658.8342 KUM Consumer behaviour includes online buying trends	658.8342 KUM Conceptual issues in consumer behaviour: the Indian context	658.8342 KUM Conceptual issues in consumer behavior : the Indian context	658.8342 KUM Consumer Behaviour and Branding: Concepts, readings and cases	658.8342 KUM Conceptual issues in consumer behavior : the Indian context	658.8342 LAN Consumer behavior in action : real -life applications for marketing managers	658.8342 LIN Shopper, buyer, and consumer behavior	Next

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