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Infinite asset :managing brands to build new value

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Material type: Text

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TextPublication details: Harvard PublicationsISBN:

1 578 512 492

DDC classification:

658.827 HIL

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Holdings
Item type	Current library	Collection	Call number	Status	Date due	Barcode
Books	H.T. Parekh Library	GSB Collection	658.827 HIL (Browse shelf(Opens below))	Available		40573

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Previous	658.827 HAM Branding your business: promoting your business, attracting customers and standing out in the market place	658.827 HAR Harvard Business Review on brand management	658.827 HAR Harvard Business Review on brand management	658.827 HIL Infinite asset :managing brands to build new value	658.827 HOL Global brand : gow to creat and develop lasting brand value in the world market	658.827 HOL How brands become icons: the principles of cultural branding /	658.827 IND Beyond branding:how the new values oftransparency and integrity are changing the world of brands	Next

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