Zeithaml, Valarie Et.al <br/><br/>
Services marketing:  Integrating  customer focus across the firm 

 - 5 
 - Delhi  Mc Graw Hill  2011 
 - XXVII, 762p 
<br/><br/><label>ISBN: </label>9780070700994 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing
<br/><br/><label>Dewey Class. No.: </label>658.804 ZEI