Venugopal, Pingali <br/><br/>
Marketing Management : a decision making approach 

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 - New Delhi  Response/Sage  2010 
 - 245p 
<br/><br/><label>ISBN: </label>9788132104711 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing management
<br/><br/><label>Dewey Class. No.: </label>658.8 VEN